Nielsen focuses on consumer behavior and trends. They recently released their annual data on advertising, which, of course we gravitated to the social media numbers. Notably, adults spent on average 47 minutes per day on social media in 2016 – up 36% from 2015. Check out the link for more stats. Facebook boasts huge attention and is a viable advertising network. Let’s talk about how we can help your business tap into the social media advertising market!