Kawasaki Precision Machinery (UK) Case Study

Kawasaki Precision Machinery (UK)

A library of 3D animations for hydraulic pumps and motors.

Kawasaki Precision Machinery (UK) makes hydraulic pumps and motors for industrial and mobile equipment. The needed a way to highlight how the pumps and motors actually function inside and out, so we built their marketing assets in 3D: a custom intro, a series of product animations, and still images rendered from each one.

  • 3D custom intro and product animation series
  • Stills rendered from every animation for campaigns
  • Library of video and image assets ready to use
3D render of a Kawasaki Staffa radial piston motor with its rated torque callout, produced by Venture Creations
Render from the Staffa HPC400 motor series, with the spec callout animated in.

A custom intro and a series of product animations

We modeled each unit in 3D and animated it to show the motor from every angle, the internals, and the specs that matter to an engineer. The series opens with a custom intro so every video reads as part of one set.

3D render of a Kawasaki Staffa radial piston motor on a white studio set, produced by Venture Creations
Still rendered from the animation, used for social, trade show displays, and print.

Still images from every animation

From each animation we also render still images, so the same 3D work feeds social posts, presentations, brochures, and ads without a separate photo shoot.

The result is a library KPM (UK)'s marketing team can pull from for any campaign and know that it is both technically accurate and visually appealing!

What KPM (UK) asked for

  • A custom 3D intro for a video series
  • 3D animations highlighting key hydraulic pumps and motors
  • Still images from each animation for social, presentations, and advertising

What happened

  • A library of 3D assets that shows KPM (UK) products in a professional way
  • Video and image assets ready for use across their marketing

What we handle

Need to show a technical product properly?

CGI/3D animation can show what a camera cannot, from internal components to how a product works. No product is too complicated!

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